Sales Team Six
Station One · the studio

We make videos that bring you customers.

If you’ve paid for a video that looked great and never made you a dollar, that’s because somebody made it to be liked, and it did that job. We make ours to get the right people to call you, book with you, and buy from you, and you’ll see how much money each one makes you.

See the options Tell us who your buyer is
Why it works

Your buyer already has a reason to say yes.

We find it with the behavior methods Chase Hughes teaches to military, law enforcement and intelligence teams. Every video we make speaks to that reason.

The usual agency
  • Made to look good and win compliments
  • Starts from taste, or from what everyone else is posting
  • Judged by views and likes
  • Leaves you guessing what you paid for
Station One
  • Made to get one kind of person to take one next step
  • Starts from the behavior science of what makes people buy
  • Judged by the leads and sales it brings in
  • Shows you what each video is making you
How every project works
01

Two things nobody else has together

The first is decades of findings, and longer, on which videos bring customers in and which ones people watch and forget. Anyone can go find them, gather them and study them. Almost no studio does. We did. The second is Chase Hughes’s behavior profiling, which tells us why your buyer says yes, so the video speaks to that. The only place to get it is from Chase, and this is his studio. Nobody else has both.

02

Put that reason in front of them

Every video uses formats with decades of sales numbers behind them: an opening that stops the right person, a reason to keep watching, and one clear next step.

03

Keep what works

We measure every video against the goal you set, and you see the numbers that matter. We keep making more of what’s working and change what isn’t.

Social content

Social content that grows your following and turns it into business.

You film in the studio where we make Intelligence Brief and Fourth Wall, with the crew that makes them. We write every video around one kind of viewer and one next step, so it does more than collect likes. Every video has one of three jobs.

Grow my audience

Every video opens on something your viewer already cares about and gives them a reason to follow for the next one.

What we track: followers, watch time, shares and saves, video by video.

Bring in leads

Every video ends with one clear next step: a comment keyword, a DM, a link to book a call.

What we track: comments, DMs and calls booked from each video.

Sell something

Every video speaks to the person who’s already close to buying, answers what’s stopping them, and points them to the offer.

What we track: clicks and sales from each video.

The options

What do you need your videos to do?

Five ways to work with the studio, by what you need. Tell us who your buyer is and we’ll tell you which one.

Social content

The Feed

When they need what you do, they think of you first.

For owners and experts who want their buyers to see them every day, without making content a second job.

  • One day in our studio fills your feed for the month, so posting never takes time out of your week.
  • You walk in with every word already written and a coach behind the camera, so you come across sure of yourself from the first take.
  • Every video speaks to the buyer you want, so the people who see you are the ones who can hire you.
  • We come in with the topics, so your feed never goes quiet.
  • Every day they see you makes the first call easier.
Social content

The Show

When they call, they’re already sold.

For practices and firms where one new client is worth $25,000 or more.

  • Chase Hughes’ behavior research maps what your buyer needs to hear before they’ll trust you, and we build every episode around it.
  • Long episodes show buyers how you think, so they trust you before the first meeting.
  • Short clips from every episode bring new people in and send them to the long ones.
  • Each month, you see which videos brought in calls, so you know what’s paying off.
  • Every episode keeps bringing in clients long after it’s posted.
Social content

The Channel

Wherever they look, there you are.

For companies that want to lead the conversation in their market.

  • Your market sees you every day, on every platform, in short videos and long episodes.
  • Ads cut from your own shoots put your strongest videos in front of buyers who haven’t found you yet.
  • More ads bring you back in front of the people who’ve already watched you, so the ones who are interested keep hearing from you until they’re ready.
  • Every week, you see what came in and where it came from, so you know where the next dollar should go.
  • When a buyer in your market goes looking, you’re the name they keep running into.
Ads

The Campaign

Every dollar goes to the ad that’s winning.

For brands already spending $10,000 or more a month on ads.

An ad made to be liked looks great and people compliment it. It never asks anyone to do anything, so nobody can call it a failure. Six months later, nobody can tell you what it brought in. An ad made to sell speaks to one kind of buyer about the thing they already want and tells them exactly what to do next. You already know what you spend on ads. Now you’ll know what each one makes you.

  • We write every ad around your buyers’ reason to say yes, so it speaks to the ones ready to buy.
  • Versions run head to head, and you see which one made you money, and how much.
  • We write, shoot and cut every version, so your team only has to approve it.
  • One shoot gives you cuts for every platform you run on, so your best ad shows up everywhere you buy space.
  • A stronger ad lowers what you pay for every customer, on every dollar you already spend.
A podcast

The Broadcast

They trust you before they ever meet you.

For owners, experts and speakers whose best clients come from a conversation.

Tell us who you want listening and what you want them to think of you. We build the show around that: the format, the set, the questions, even how you sit and speak on camera. Every episode has a job, and you’ll know what it is before we press record.

  • A new episode every week keeps you in their ears, and you only come in twice a month to record.
  • Listeners spend an hour with you every week, so by the time one calls, they feel like they already know you.
  • Short clips from every episode go out to people who haven’t found the show yet, and bring them to it.
  • Each month, you see who’s listening and what it led to.
  • Every episode puts you in front of the people you want, in your own voice, as the one who can fix their problem.
Something else

Every video has a job.

A founder film for investors, a training film for your team, a launch, a talk you want filmed and cut down: tell us what you want yours to do, and we’ll tell you how we’d make it.

Your next step

Three ways to go from here.

Keep what you have.

If the videos you’re posting now bring in customers, and you can see which ones did it, keep going. You don’t need us.

Build it yourself.

Learn what makes your buyers say yes, write every script, hire a film crew and an editor, set up the tracking, and keep testing until something pays. You can do it, and it costs the hours you’d rather spend running your business.

Have us build it.

Every step in option two is our job. You come in, talk about what you know, and leave with videos made to bring you customers.

Tell us who you want in front of you.

A few lines is enough. Every video we make starts with who your buyer is and why they say yes, so that’s where this starts too. You tell us who your buyer is and what you want them to do. We read it and write back within a day with how we’d get in front of them. If it’s a fit, we set up a call.

Tell us who your buyer is